Stop Renting Every Visitor. Start Owning Some.
• Every fix measured against one number — organic revenue, not keyword rankings
• Work directly with Loren — 10+ years, never a junior associate
• No contracts — month-to-month, because results should keep you here
A Couple Of Founders We’ve Helped
Dr. Sharon Dickerson
Founder — Denver Holistic Dentistry
Mark Sawicki
Founder — Sawicki Law & Bye Lemon
Isaac Archuleta
Founder — iAmClinic & iAmCouncil
Lance Wood
Founder — Military Trial Defenders
Michelle Novello
Founder — Ink B Gone & Age B Gone
Kate Harline
Founder — Therapy Collective
Oliver Glozik
Founder — Harmonica Ayahuasca Retreat
Dr. Alexandria Kurtz
Founder — Meah Modern Psychiatry
Maira Holzmann
Founder — Somatic Therapy Partners
Nathaniel Gilbert
Founder — Law Offices Of Nathaniel Gilbert
Dr. Sharon Dickerson
Founder — Denver Holistic Dentistry
Mark Sawicki
Founder — Sawicki Law & Bye Lemon
Isaac Archuleta
Founder — iAmClinic & iAmCouncil
Lance Wood
Founder — Military Trial Defenders
Michelle Novello
Founder — Ink B Gone & Age B Gone
Kate Harline
Founder — Therapy Collective
Oliver Glozik
Founder — Harmonica Ayahuasca Retreat
Dr. Alexandria Kurtz
Founder — Meah Modern Psychiatry
Maira Holzmann
Founder — Somatic Therapy Partners
Nathaniel Gilbert
Founder — Law Offices Of Nathaniel Gilbert
Your Store Runs On Ad Spend Because Nothing Ranks.
Traffic looks fine while the campaigns are on. Turn them off for a week and the orders stop — because almost nothing is arriving from search on its own, and nobody has looked at why.
Shopify SEO rarely fails on effort. It fails because the platform quietly works against you: duplicate collection URLs, thin product descriptions pulled from the supplier, and a theme that buries the content search engines need.
That’s where we come in.
Free 20 Minute Consultation with Loren
How It Works — The Method
Attract → Convert → Systemize
The same three-part path from owner-dependent to owner-optional, applied to the traffic you stop paying for once it arrives.
1. Attract
Get the catalogue indexed properly
Collection and product URLs cleaned up, duplicate variant pages resolved, internal linking rebuilt and the technical issues Shopify creates by default fixed — so the catalogue can rank at all.
2. Convert
Make the page earn the sale
Product and collection pages written for the person deciding, not copied from the supplier feed, with the questions that stop a purchase answered on the page. This is where organic traffic turns into orders.
3. Systemize
A store your team can keep optimised
Documented templates for new products, a naming convention that survives staff changes, and a dashboard you can read in five minutes. Adding a collection stops breaking things.
What’s Included
- Technical Shopify SEO — Duplicate collection and variant URLs, canonical handling, pagination, site speed and the theme-level issues that keep good products from being indexed in the first place.
- Product & Collection Content — Descriptions written for buyers rather than pasted from the supplier, and collection pages that answer the comparison question instead of listing thumbnails.
- Structured Data & Rich Results — Product, review and availability schema implemented correctly, so listings show price and stock in search results instead of a bare blue link.
- Tracking You Can Trust — Verified end to end, so you know which pages produce organic orders and which only produce sessions. No guessing at what is working.
- Monthly Strategy Calls With Loren — Never a junior associate. We review what organic earned, decide what to optimise next, and agree on what to stop doing.
A Couple Of Certifications
Google Analytics Advanced UserAdvanced tools to drive sales
CXL Digital Psychology & Behavioral DesignConsumer psychology programCXL Applied NeuromarketingApplied consumer neuroscience
Google Ads Certified5 areas of Google advertising
Semrush Agency PartnerCurrent certified agency partnerSemrush Certified6+ areas of search marketing
Meta / Facebook Ads CertifiedCertified digital marketing associate
HubSpot Inbound MarketingInbound marketing certified
GoHighLevel CRM CertifiedCRM & automation certifiedGoHighLevel University CertifiedGo High Level UniversityGoogle Analytics Advanced UserAdvanced tools to drive salesCXL Digital Psychology & Behavioral DesignConsumer psychology programCXL Applied NeuromarketingApplied consumer neuroscienceGoogle Ads Certified5 areas of Google advertisingSemrush Agency PartnerCurrent certified agency partnerSemrush Certified6+ areas of search marketingMeta / Facebook Ads CertifiedCertified digital marketing associateHubSpot Inbound MarketingInbound marketing certifiedGoHighLevel CRM CertifiedCRM & automation certifiedGoHighLevel University CertifiedGo High Level UniversityTransformation: Before → After
Before — owner-dependent
After — owner-optional
LRMC vs. A Traditional Agency
LRMCWHAT YOU GET
A traditional agency
LRMC
WORK 1:1 WITH AN EXPERTYes — always Loren
A TRADITIONAL AGENCY
WORK 1:1 WITH AN EXPERTUsually a junior associate
LRMC
PLATFORM EXPERIENCEShopify, WordPress, Squarespace and Wix
A TRADITIONAL AGENCY
PLATFORM EXPERIENCEOne SEO checklist applied to every platform
LRMC
WHAT GETS FIXED FIRSTThe technical issues Shopify creates by default
A TRADITIONAL AGENCY
WHAT GETS FIXED FIRSTKeyword tags and a blog nobody reads
LRMC
WHAT WE COUNTOrganic revenue
A TRADITIONAL AGENCY
WHAT WE COUNTKeyword rankings
LRMC
MONTHLY STRATEGY CALLSIncluded
A TRADITIONAL AGENCY
MONTHLY STRATEGY CALLSUsually lacks insight
LRMC
CONTRACTNo long-term contract
A TRADITIONAL AGENCY
CONTRACTLocked in 6–12 months
Stop Guessing. Start Growing.
- We Fix The Platform, Then The Content — Retail and product brands, clinics and service businesses. One multi-location brand grew to 1,000+ monthly visits from Google and opened two new stores in two years. Not one checklist applied to every platform.
- We Report on Organic Revenue—Not Rankings — Orders traced back to the pages that produced them. You will know what we are changing, when, and exactly why—no black boxes.
- No Contracts. Period. — We don’t lock you in because we don’t need to. Results keep our clients around—not fine print. If we’re not delivering, you can walk away anytime.
Check Out Our Work.
1,000+ Monthly Visits From GoogleMulti-location retail brand — organic, not paidView case study →
209% More SEO TrafficPsychotherapy practice — year over yearView case study →
Top 3 On Google In 1 MonthExisting site, no rebuild requiredView case study →
Top 3 On Google In 3 MonthsA crowded, competitive marketView case study →
First Client In 19 DaysNew site built to be found from day oneView case study →1,000+ Monthly Visits From GoogleMulti-location retail brand — organic, not paidView case study →209% More SEO TrafficPsychotherapy practice — year over yearView case study →Top 3 On Google In 1 MonthExisting site, no rebuild requiredView case study →Top 3 On Google In 3 MonthsA crowded, competitive marketView case study →First Client In 19 DaysNew site built to be found from day oneView case study →1,000+ Monthly Visits From GoogleMulti-location retail brand — organic, not paidView case study →209% More SEO TrafficPsychotherapy practice — year over yearView case study →Top 3 On Google In 1 MonthExisting site, no rebuild requiredView case study →Top 3 On Google In 3 MonthsA crowded, competitive marketView case study →First Client In 19 DaysNew site built to be found from day oneView case study →Your Shopify SEO Roadmap
- 1. Discovery & Strategy Call — Your margins, your best sellers, your seasonality, and what one organic order is actually worth compared with a paid one.
- 2. Technical & Catalogue Audit — What is indexed and what is not, where duplicate collection and variant URLs are competing, how fast the theme really is, and which products have no content of their own.
- 3. Content & Structure Plan — The collections and products worth writing properly, in the order worth doing them, with templates your team can reuse for everything you add later.
- 4. Implement, Publish & Verify — Fixes shipped to the theme, content published, schema implemented, and organic revenue tracking tested before anyone reports a number.
- 5. Optimize & Grow — Monthly strategy calls with Loren where we read the numbers together and decide what to optimise next and what to leave alone.
Who We Can Help
Our Shopify SEO services are built for stores that are:
- Dependent on ad spend for almost every order
- Sitting on hundreds of products with supplier-copied descriptions
- Watching collection pages compete with each other in search
- Unable to say which pages produce orders without paid traffic
- Ready to hand optimisation to their team instead of doing it personally
If you want orders that arrive without paying for the click, we’re here to help.
What It’s Like To Work With Loren
“
The LRoss Marketing team has been huge in helping us drive consistent leads from our website. Through best practices, consumer insights & continuous testing we’ve been able to turn the site into a lead-generating machine!
Isaac ArchuletaWriter, Speaker & Founder of iAmClinic LGBTQIA+ Therapy
FAQs: Shopify SEO
Disclaimer: We are marketers, not lawyers. We follow standard search guidelines and platform terms, but we recommend confirming that your product claims, pricing displays and review handling meet the advertising rules of your industry and the markets you sell into.
