Know What’s Working. Cut What Isn’t.
• Every channel measured against one number — new clients, not clicks
• Work directly with Loren — 10+ years, never a junior associate
• No contracts — just numbers you can actually act on
A Couple Of Founders We’ve Helped
Dr. Sharon Dickerson
Founder — Denver Holistic Dentistry
Mark Sawicki
Founder — Sawicki Law & Bye Lemon
Isaac Archuleta
Founder — iAmClinic & iAmCouncil
Lance Wood
Founder — Military Trial Defenders
Michelle Novello
Founder — Ink B Gone & Age B Gone
Kate Harline
Founder — Therapy Collective
Oliver Glozik
Founder — Harmonica Ayahuasca Retreat
Dr. Alexandria Kurtz
Founder — Meah Modern Psychiatry
Maira Holzmann
Founder — Somatic Therapy Partners
Nathaniel Gilbert
Founder — Law Offices Of Nathaniel Gilbert
Dr. Sharon Dickerson
Founder — Denver Holistic Dentistry
Mark Sawicki
Founder — Sawicki Law & Bye Lemon
Isaac Archuleta
Founder — iAmClinic & iAmCouncil
Lance Wood
Founder — Military Trial Defenders
Michelle Novello
Founder — Ink B Gone & Age B Gone
Kate Harline
Founder — Therapy Collective
Oliver Glozik
Founder — Harmonica Ayahuasca Retreat
Dr. Alexandria Kurtz
Founder — Meah Modern Psychiatry
Maira Holzmann
Founder — Somatic Therapy Partners
Nathaniel Gilbert
Founder — Law Offices Of Nathaniel Gilbert
You Have Plenty Of Data. What You Don’t Have Are Answers.
Google Analytics, the ad platforms, the CRM, the call log — every tool reports a different number, and none of them tell you which marketing actually brought in a client. So every decision lands back on you.
Most analytics setups fail the same way: nobody agreed on what a win looks like for your practice before the tracking got switched on. Numbers with no decision attached to them are just noise.
That’s where we come in.
Free 20 Minute Consultation with Loren
How It Works — The Method
Attract → Convert → Systemize
The same three stages we use to make a founder-led practice owner-optional, applied to your numbers.
1. Attract
Know which channels bring clients
Every source tagged and tracked end to end, so you can see which marketing produces booked clients and which just produces traffic.
2. Convert
Find where people drop off
We measure the whole path from first click to booked client, then test the pages and forms where the most people quit.
3. Systemize
One dashboard instead of six logins
A single view your team reads in five minutes, with every definition written down so the numbers mean the same thing every month.
What’s Included
- A Measurement Plan Built Around Your Practice — We agree on what a win looks like — booked clients, qualified inquiries, revenue — before touching a line of tracking code. Every metric has a decision attached to it.
- Tracking That Actually Works — GA4, Google Tag Manager, call tracking and form tracking configured and verified end to end, so the numbers you report are numbers you can trust.
- One Dashboard, Not Six Logins — Your channels, spend, leads and booked clients in a single reporting dashboard your team can read in five minutes.
- Conversion Rate Optimization — We find where people drop off between first click and booked client, then test the fixes. Analytics that changes something, not analytics that gets filed.
- Monthly Strategy Calls With Loren — Never a junior associate. We read the numbers together, decide what to cut and what to scale, and adjust as the practice grows.
A Couple Of Certifications
Google Analytics Advanced UserAdvanced tools to drive sales
CXL Digital Psychology & Behavioral DesignConsumer psychology programCXL Applied NeuromarketingApplied consumer neuroscience
Google Ads Certified5 areas of Google advertising
Semrush Agency PartnerCurrent certified agency partnerSemrush Certified6+ areas of search marketing
Meta / Facebook Ads CertifiedCertified digital marketing associate
HubSpot Inbound MarketingInbound marketing certified
GoHighLevel CRM CertifiedCRM & automation certifiedGoHighLevel University CertifiedGo High Level UniversityGoogle Analytics Advanced UserAdvanced tools to drive salesCXL Digital Psychology & Behavioral DesignConsumer psychology programCXL Applied NeuromarketingApplied consumer neuroscienceGoogle Ads Certified5 areas of Google advertisingSemrush Agency PartnerCurrent certified agency partnerSemrush Certified6+ areas of search marketingMeta / Facebook Ads CertifiedCertified digital marketing associateHubSpot Inbound MarketingInbound marketing certifiedGoHighLevel CRM CertifiedCRM & automation certifiedGoHighLevel University CertifiedGo High Level UniversityTransformation: Before → After
Before — owner-dependent
After — owner-optional
LRMC vs. A Traditional Agency
LRMCWHAT YOU GET
A traditional agency
LRMC
WORK 1:1 WITH AN EXPERTYes — always Loren
A TRADITIONAL AGENCY
WORK 1:1 WITH AN EXPERTUsually a junior associate
LRMC
WHAT GETS MEASUREDBooked clients and revenue
A TRADITIONAL AGENCY
WHAT GETS MEASUREDSessions, clicks and impressions
LRMC
TRACKING SETUPVerified end to end before we report a number
A TRADITIONAL AGENCY
TRACKING SETUP“It’s installed” — and never checked again
LRMC
REPORTINGOne dashboard your team can read
A TRADITIONAL AGENCY
REPORTINGA monthly PDF nobody opens
LRMC
MONTHLY STRATEGY CALLSIncluded
A TRADITIONAL AGENCY
MONTHLY STRATEGY CALLSUsually lacks insight
LRMC
CONTRACTNo long-term contract
A TRADITIONAL AGENCY
CONTRACTLocked in 6–12 months
Stop Guessing. Start Growing.
- We Don’t Just Report the Drop-Off—We Know Why It Happens — Loren pairs GA4 and Google Tag Manager with CXL certifications in Digital Psychology & Behavioral Design and Applied Neuromarketing. Most analysts hand you the number. We form the hypothesis and test the fix — one A/B test produced 104% more purchases for a food and beverage brand.
- We Report on New Clients—Not Vanity Metrics — Your dashboard tracks booked clients and revenue from first click to closed deal. You’ll know what we’re doing, when, and exactly why—no black boxes.
- No Contracts. Period. — We don’t lock you in because we don’t need to. Results keep our clients around—not fine print. If we’re not delivering, you can walk away anytime.
Check Out Our Work.
400% More Clients In One YearBusiness attorney — plus 1,788% more qualified leadsView case study →
209% More SEO TrafficPsychotherapy practice — year over yearView case study →
Top 3 On Google In 3 MonthsMilitary attorneys — a crowded local marketView case study →47 Qualified Leads A MonthMilitary law firm — lead quality tracked as its own KPIView case study →
132% More New Patients YoYHealthcare practice — targeted Google AdsView case study →400% More Clients In One YearBusiness attorney — plus 1,788% more qualified leadsView case study →209% More SEO TrafficPsychotherapy practice — year over yearView case study →Top 3 On Google In 3 MonthsMilitary attorneys — a crowded local marketView case study →47 Qualified Leads A MonthMilitary law firm — lead quality tracked as its own KPIView case study →132% More New Patients YoYHealthcare practice — targeted Google AdsView case study →400% More Clients In One YearBusiness attorney — plus 1,788% more qualified leadsView case study →209% More SEO TrafficPsychotherapy practice — year over yearView case study →Top 3 On Google In 3 MonthsMilitary attorneys — a crowded local marketView case study →47 Qualified Leads A MonthMilitary law firm — lead quality tracked as its own KPIView case study →132% More New Patients YoYHealthcare practice — targeted Google AdsView case study →Your Measurement Roadmap
- 1. Discovery & Strategy Call — We start with your business goals, your marketing channels and the data you already have, then agree on what a win actually looks like.
- 2. Measurement Plan — We define the KPIs for each channel, the events worth tracking and the definitions behind them, so the numbers mean the same thing every month.
- 3. Build & Verify — GA4, Google Tag Manager, call and form tracking configured, then tested end to end. Nothing gets reported until it is proven accurate.
- 4. Dashboard & Handover — One dashboard covering every channel, plus a short walkthrough so your team can read it without you in the room.
- 5. Optimize & Grow — Through monthly strategy calls we read the numbers together, run conversion tests, and move budget toward what produces clients.
Who We Can Help
Our data and analytics services are built for founder-led practices that are:
- Running several marketing channels with no idea which one produces clients
- Getting reports full of traffic numbers that never lead to a decision
- Suspicious that the numbers in their dashboard don’t match reality
- Spending on ads without knowing the cost of an actual booked client
- Ready to hand the numbers to their team instead of interpreting them personally
If you want analytics that changes decisions instead of filling a folder, we’re here to help.
What It’s Like To Work With Loren
“
Loren gets long last results. He doesn’t make bold, empty promises that you sometimes see in this space. He just delivers solid, impactful results. I have used him and referred him a number of times. He drastically increased the traffic to my site.
★★★★★Matt KriegerGoogle review
“
LRoss Marketing Consulting was huge in helping us organize & make sense of our digital analytics. He helped us determine which numbers to focus on, how to find more insights from them, and how to determine whether we’re trending in the right direction or not.
Maddie SimondsMarketing Manager — Sunset Transportation
