One client opening for Q4 2026 — work directly with Loren. Book a call .

A website redesign planned around the pages that already bring in work

New Site. Same Rankings. More Inquiries.

Web design consulting for businesses that cannot afford a quiet launch. We plan the redesign around the pages already bringing you work, so the new site looks better and produces more — not less.

Free 20 Minute Consultation with Loren

Launch Without Losing What You Built.

• Rankings and forms protected before launch, not repaired after it
• Work directly with Loren — 10+ years, never a junior associate
• No contracts — month-to-month, because results should keep you here

A Couple Of Founders We’ve Helped

Dr. Sharon Dickerson
Founder — Denver Holistic Dentistry
Mark Sawicki
Founder — Sawicki Law & Bye Lemon
Isaac Archuleta
Founder — iAmClinic & iAmCouncil
Lance Wood
Founder — Military Trial Defenders
Michelle Novello
Founder — Ink B Gone & Age B Gone
Kate Harline
Founder — Therapy Collective
Oliver Glozik
Founder — Harmonica Ayahuasca Retreat
Dr. Alexandria Kurtz
Founder — Meah Modern Psychiatry
Maira Holzmann
Founder — Somatic Therapy Partners
Nathaniel Gilbert
Founder — Law Offices Of Nathaniel Gilbert
Dr. Sharon Dickerson
Founder — Denver Holistic Dentistry
Mark Sawicki
Founder — Sawicki Law & Bye Lemon
Isaac Archuleta
Founder — iAmClinic & iAmCouncil
Lance Wood
Founder — Military Trial Defenders
Michelle Novello
Founder — Ink B Gone & Age B Gone
Kate Harline
Founder — Therapy Collective
Oliver Glozik
Founder — Harmonica Ayahuasca Retreat
Dr. Alexandria Kurtz
Founder — Meah Modern Psychiatry
Maira Holzmann
Founder — Somatic Therapy Partners
Nathaniel Gilbert
Founder — Law Offices Of Nathaniel Gilbert

Most Redesigns Look Better And Produce Less.

The site goes live, everyone likes it, and three months later the inquiries are down. Pages were renamed, the forms moved below the fold, and the two pages that quietly brought in most of the work are gone.

Redesigns rarely fail on design. They fail because nobody measured what the old site was doing before replacing it — so there was no way to tell what had just been thrown away.

That’s where we come in.

Free 20 Minute Consultation with Loren
A new website launching without losing its existing rankings

How It Works — The Method

Attract → Convert → Systemize

The same three-part path from owner-dependent to owner-optional, applied to the site itself.

1. Attract

Keep the visibility you already earned

Before anything is designed, we map which pages bring traffic and inquiries today, and which URLs must survive the move. That map governs the build.

2. Convert

Design the path to the inquiry

Page order, calls to action, forms and the intake step itself — designed around the decision your visitor is actually making, then tested rather than argued about.

3. Systemize

A site your team can run

Documented structure, templates your team can publish into, and a dashboard you can read in five minutes. No developer on retainer to change a headline.

What’s Included

  • Pre-Launch Visibility Audit — What each page earns today, which URLs carry rankings and links, and what a redirect map has to cover. This is the step most redesigns skip.
  • Conversion-Led Page Design — The order of the page, the offer, the call to action and the form, built around how people decide — not around what looks good in a mockup.
  • Build, Redirects & Launch — The site built, every old URL mapped to its new home, and the launch checked page by page before anyone announces it.
  • Tracking You Can Trust — Verified end to end before launch, so the first week after go-live tells you what actually happened instead of leaving you guessing.
  • Monthly Strategy Calls With Loren — Never a junior associate. We review what the new site is producing, decide what to test next, and agree on what to leave alone.

A Couple Of Certifications

Google Analytics Advanced UserAdvanced tools to drive sales
CXL Digital Psychology & Behavioral DesignConsumer psychology program
CXL Applied NeuromarketingApplied consumer neuroscience
Google Ads Certified5 areas of Google advertising
Semrush Agency PartnerCurrent certified agency partner
Semrush Certified6+ areas of search marketing
Meta / Facebook Ads CertifiedCertified digital marketing associate
HubSpot Inbound MarketingInbound marketing certified
WordPress CRM CertifiedCRM & automation certified
WordPress University CertifiedGo High Level University
Google Analytics Advanced UserAdvanced tools to drive sales
CXL Digital Psychology & Behavioral DesignConsumer psychology program
CXL Applied NeuromarketingApplied consumer neuroscience
Google Ads Certified5 areas of Google advertising
Semrush Agency PartnerCurrent certified agency partner
Semrush Certified6+ areas of search marketing
Meta / Facebook Ads CertifiedCertified digital marketing associate
HubSpot Inbound MarketingInbound marketing certified
WordPress CRM CertifiedCRM & automation certified
WordPress University CertifiedGo High Level University

Transformation: Before → After

Before — owner-dependent
After — owner-optional
Launch day is a hope, not a plan.
Launch day is a checklist somebody signs off.
Old URLs quietly turn into 404s.
Every old URL lands where it should.
Nobody can say if the new site is better.
You can see what the redesign changed, page by page.
Every edit goes through a developer.
Your team publishes without waiting on anyone.

LRMC vs. A Traditional Agency

LRMCWHAT YOU GET
A traditional agency
LRMC
WORK 1:1 WITH AN EXPERTYes — always Loren
A TRADITIONAL AGENCY
WORK 1:1 WITH AN EXPERTUsually a junior associate
LRMC
WEB DESIGN EXPERIENCELaw, healthcare, ecommerce and service businesses
A TRADITIONAL AGENCY
WEB DESIGN EXPERIENCEHands over a design file and moves on
LRMC
WHAT HAPPENS TO YOUR RANKINGSMapped and protected before launch
A TRADITIONAL AGENCY
WHAT HAPPENS TO YOUR RANKINGSDealt with after traffic drops
LRMC
WHAT WE COUNTInquiries after launch
A TRADITIONAL AGENCY
WHAT WE COUNTHow the mockup looked
LRMC
MONTHLY STRATEGY CALLSIncluded
A TRADITIONAL AGENCY
MONTHLY STRATEGY CALLSUsually lacks insight
LRMC
CONTRACTNo long-term contract
A TRADITIONAL AGENCY
CONTRACTLocked in 6–12 months

Stop Guessing. Start Growing.

  • We Design For The Inquiry, Not The Award — Law firms, clinics, retail brands and service businesses. One lemon law firm launched a new site and had its first client from AI search in nineteen days, with lead-source tracking built in from day one.
  • We Report On What Changed—Not On Opinions — Before and after, page by page, traced to the search and the form that produced each inquiry. You will know what we are doing, when, and exactly why—no black boxes.
  • No Contracts. Period. — We don’t lock you in because we don’t need to. Results keep our clients around—not fine print. If we’re not delivering, you can walk away anytime.

Your Redesign Roadmap

  • 1. Discovery & Strategy Call — What the site is producing today, which pages you cannot afford to lose, and what one new client is actually worth to the business.
  • 2. Pre-Launch Audit & URL Map — Every page scored by traffic, links and inquiries, and a redirect map written before a single screen is designed.
  • 3. Structure & Page Design — Sitemap, page order, calls to action and forms, designed around the decision your visitor is making — with the copy written for you.
  • 4. Build, Launch & Verify — The site built, redirects in place, speed checked, and tracking configured and tested before launch rather than after it.
  • 5. Optimize & Grow — Monthly calls with Loren where we read the numbers together and decide what to test next on the new site.

Who We Can Help

Our web design consulting is built for businesses that are:

  • Planning a redesign and afraid of losing rankings
  • Sitting on a site that looks fine and converts badly
  • Unable to change a headline without calling a developer
  • Carrying pages nobody has measured in years
  • Ready to hand the growth engine to their team instead of running it personally

If you want a new site that produces more than the old one, we’re here to help.

What It’s Like To Work With Loren

“
I had a great experience working with Loren at LRoss Marketing Consulting. He helped point us in the right direction and completely reframed how I was thinking about SEO, positioning, and competitor research. Loren clearly cares about his clients and has a sharp ability to think through complex problems in a way that simplifies the next steps.
Luke TierneyGoogle review

FAQs: Web Design Consulting

It does when the URL map is written after launch instead of before it. We score every page by traffic, links and inquiries first, then design around what has to survive. Done that way a redesign is usually the moment rankings improve, not the moment they drop.

Both, and you choose. Some clients want the build handled end to end; others have a designer or developer already and want the structure, the page order and the redirect map to be right. The audit and the plan are the same either way.

Because we measure the old one first. We set up tracking before launch, so the week after go-live compares against a real baseline instead of a feeling.

Whatever suits what you sell and who has to maintain it. We work across WordPress, Shopify, Wix and Squarespace — see our technologies.

Then we test it rather than debate it. One wellness retreat lifted consultations 61% in three weeks from a call-to-action test after the click — no new budget, no new traffic. That is what conversion rate optimization is for, and it continues after launch.

Yes. A lemon law firm launched a new site and had its first client from AI search in nineteen dayswith tracking built in from day one, and a business law firm reached 400% more new clients.

Disclaimer: We are marketers and designers, not lawyers. We build to standard accessibility and privacy practices, but we recommend confirming that your site’s claims, disclaimers and data handling meet the rules specific to your industry.

Redesign Without Losing What Works.

Free 20 Minute Consultation with Loren
Loren Ross, founder of LRoss Marketing Consulting