Filling The Gaps

A Business Law Case Study

400% Increase in new clients

116.8% Increase in SEO traffic

Background

Industry

  • Business Law

Problems

  • A well-known business attorney needed increase his client base in a new, competitive legal market
  • Lots of blog content on the website, but not well-optimized
  • Lots of website visitors, but very few business leads

Solutions

Customer Research

  1. Through a myriad of approaches we determined
    • Who his clients were
    • What they cared about
    • Competitive positioning
    • How to convince more website visitors to become clients

SEO

  1. A new, strategic blogging strategy
  2. Strategy to optimize and maximize ROI from existing blogs
  3. Comprehensive SEO strategies to rank in both the local market as well as state-wide

Advanced Analytics & Tracking

  1. End-to-end tracking to monitor & optimize everything from website traffic to new customers
  2. Ongoing A/B testing to turn even more visitors into clients

The Numbers

Year-over-Year increase in new clients

Year-over-Year Increase in SEO Traffic

Total clicks from search results

Drive Leads Not Traffic

“Since working with Loren my Q1 of this year was my highest grossing quarter in the history of my business.”

YoY increase in new clients

YoY Increase in SEO Traffic

Total clicks from search results

Turn Your Website Into A Lead Generation Machine