Campaigns going out to an audience the business owns

More Revenue Per Email. Less Guesswork.

Email marketing for businesses whose list is their most under-used asset. We build the campaigns, segments and reporting that turn subscribers into repeat revenue you own outright.

Free 20 Minute Consultation with Loren

Stop Renting Your Audience. Start Owning It.

• Every campaign measured against one number — revenue per send, not open rates
• Work directly with Loren — 10+ years, never a junior associate
• No contracts — month-to-month, because results should keep you here

A Couple Of Founders We’ve Helped

Dr. Sharon Dickerson
Founder — Denver Holistic Dentistry
Mark Sawicki
Founder — Sawicki Law & Bye Lemon
Isaac Archuleta
Founder — iAmClinic & iAmCouncil
Lance Wood
Founder — Military Trial Defenders
Michelle Novello
Founder — Ink B Gone & Age B Gone
Kate Harline
Founder — Therapy Collective
Oliver Glozik
Founder — Harmonica Ayahuasca Retreat
Dr. Alexandria Kurtz
Founder — Meah Modern Psychiatry
Maira Holzmann
Founder — Somatic Therapy Partners
Nathaniel Gilbert
Founder — Law Offices Of Nathaniel Gilbert
Dr. Sharon Dickerson
Founder — Denver Holistic Dentistry
Mark Sawicki
Founder — Sawicki Law & Bye Lemon
Isaac Archuleta
Founder — iAmClinic & iAmCouncil
Lance Wood
Founder — Military Trial Defenders
Michelle Novello
Founder — Ink B Gone & Age B Gone
Kate Harline
Founder — Therapy Collective
Oliver Glozik
Founder — Harmonica Ayahuasca Retreat
Dr. Alexandria Kurtz
Founder — Meah Modern Psychiatry
Maira Holzmann
Founder — Somatic Therapy Partners
Nathaniel Gilbert
Founder — Law Offices Of Nathaniel Gilbert

Your List Is Your Cheapest Channel. Nobody Is Working It.

You already paid for every name on that list once. Then it sits — one newsletter a quarter, the same offer to everyone, and a quiet slide into the promotions tab.

Email marketing rarely fails on the writing. It fails because everyone gets the same message, nobody measures the revenue a send produced, and the list slowly stops hearing from anyone at all.

That’s where we come in.

Free 20 Minute Consultation with Loren
A segmented email campaign going out to the right part of the list

How It Works — The Method

Attract → Convert → Systemize

The same three-part path from owner-dependent to owner-optional, applied to the one audience you own outright instead of rent.

1. Attract

Grow a list that is actually yours

Opt-ins, lead magnets and capture built into the site, so the list grows with people who chose to hear from you — not names rented from a platform that can raise its price tomorrow.

2. Convert

Send the right offer to the right segment

Campaigns written and segmented around what someone has actually bought, browsed or ignored — so the offer reads as relevant instead of as another blast. This is where the revenue is.

3. Systemize

Campaigns your team can run

A documented calendar, reusable templates, and a dashboard you can read in five minutes. Your team ships the sends without waiting on you to write them.

What’s Included

  • Campaign Strategy & Calendar — A rolling calendar of sends built around your season, your promotions and your buying cycle, so the list hears from you on purpose rather than whenever someone remembers.
  • List Growth & Segmentation — Opt-ins and segments built on real behaviour, so a first-time buyer, a lapsed customer and a loyal repeat never receive the same email.
  • Deliverability & Inbox Placement — Authentication, list hygiene and sending reputation handled, so the campaigns you paid to write reach the inbox instead of the promotions tab.
  • Tracking You Can Trust — Verified end to end, so you know the revenue each send produced and which segments are carrying it. No guessing at what is working.
  • Monthly Strategy Calls With Loren — Never a junior associate. We review what each send earned, decide what to write next, and agree on what to stop sending.

A Couple Of Certifications

Google Analytics Advanced UserAdvanced tools to drive sales
CXL Digital Psychology & Behavioral DesignConsumer psychology program
CXL Applied NeuromarketingApplied consumer neuroscience
Google Ads Certified5 areas of Google advertising
Semrush Agency PartnerCurrent certified agency partner
Semrush Certified6+ areas of search marketing
Meta / Facebook Ads CertifiedCertified digital marketing associate
HubSpot Inbound MarketingInbound marketing certified
GoHighLevel CRM CertifiedCRM & automation certified
GoHighLevel University CertifiedGo High Level University
Google Analytics Advanced UserAdvanced tools to drive sales
CXL Digital Psychology & Behavioral DesignConsumer psychology program
CXL Applied NeuromarketingApplied consumer neuroscience
Google Ads Certified5 areas of Google advertising
Semrush Agency PartnerCurrent certified agency partner
Semrush Certified6+ areas of search marketing
Meta / Facebook Ads CertifiedCertified digital marketing associate
HubSpot Inbound MarketingInbound marketing certified
GoHighLevel CRM CertifiedCRM & automation certified
GoHighLevel University CertifiedGo High Level University

Transformation: Before → After

Before — owner-dependent
After — owner-optional
The list hears from you once a quarter, if that.
A calendar the list actually expects.
Everyone on the list gets the same email.
Each segment gets the offer that fits it.
You report on opens because that is all you have.
One dashboard shows the revenue each send produced.
You are the one writing every campaign.
Your team runs it without you.

LRMC vs. A Traditional Agency

LRMCWHAT YOU GET
A traditional agency
LRMC
WORK 1:1 WITH AN EXPERTYes — always Loren
A TRADITIONAL AGENCY
WORK 1:1 WITH AN EXPERTUsually a junior associate
LRMC
EMAIL EXPERIENCEEcommerce, healthcare, retail and service brands
A TRADITIONAL AGENCY
EMAIL EXPERIENCEOne template resent to every client
LRMC
HOW THE LIST GETS WORKEDSegments built on what people actually did
A TRADITIONAL AGENCY
HOW THE LIST GETS WORKEDOne blast to everybody, once a quarter
LRMC
WHAT WE COUNTRevenue per send
A TRADITIONAL AGENCY
WHAT WE COUNTOpens and click rates
LRMC
MONTHLY STRATEGY CALLSIncluded
A TRADITIONAL AGENCY
MONTHLY STRATEGY CALLSUsually lacks insight
LRMC
CONTRACTNo long-term contract
A TRADITIONAL AGENCY
CONTRACTLocked in 6–12 months

Stop Guessing. Start Growing.

  • We Send To Segments, Not To Everybody — Ecommerce brands, clinics, retail and service businesses. One psychotherapy practice grew total revenue 160% year over year; a multi-location tea brand opened two new stores in two years. Not one template resent to every client.
  • We Report on Revenue Per Send—Not Open Rates — Revenue traced back to the campaign that produced it. You will know what we are sending, when, and exactly why—no black boxes.
  • No Contracts. Period. — We don’t lock you in because we don’t need to. Results keep our clients around—not fine print. If we’re not delivering, you can walk away anytime.

Your Email Marketing Roadmap

  • 1. Discovery & Strategy Call — Your customers, your margins, your season, and what a repeat buyer is actually worth to the business over a year.
  • 2. List & Deliverability Audit — What is really on your list, how much of it still opens anything, where you are landing, and which segments are worth building before anyone writes a campaign.
  • 3. Campaign & Segment Plan — The sends worth making and the order worth making them in, mapped to your buying cycle — with the copy and the segments written for you.
  • 4. Build, Send & Verify — Templates built, segments configured, authentication and list hygiene fixed, and revenue tracking tested before anyone reports a number.
  • 5. Optimize & Grow — Monthly strategy calls with Loren where we read the numbers together and decide which campaigns to repeat, rewrite or retire.

Who We Can Help

Our email marketing services are built for businesses that are:

  • Sitting on a list that has not heard from them in months
  • Sending the same offer to every subscriber regardless of what they bought
  • Reporting on opens because revenue per send was never set up
  • Watching campaigns land in the promotions tab or the spam folder
  • Ready to hand the calendar to their team instead of writing every send personally

If you want revenue you can trace back to a specific send, we’re here to help.

What It’s Like To Work With Loren

The LRoss Marketing team has been huge in helping us drive consistent leads from our website. Through best practices, consumer insights & continuous testing we’ve been able to turn the site into a lead-generating machine!
Isaac ArchuletaWriter, Speaker & Founder of iAmClinic LGBTQIA+ Therapy

FAQs: Email Marketing Services

Automation is the follow-up that runs by itself once somebody acts — a nurture sequence, a reminder, a win-back. Email marketing is the campaigns you decide to send: the calendar, the segments, the promotions and the retention work. Most businesses need both, and we build them on one list with one set of numbers.

Faster than most channels, because the audience already exists. A first segmented campaign usually goes out within three to four weeks, and since you are writing to people who already know you, the revenue shows up on that send rather than a quarter later.

Usually, and most of it is authentication, list hygiene and sending patterns rather than the writing. We repair the technical side first, then rebuild sending reputation gradually, and we verify the tracking so you can see placement and revenue instead of guessing at either.

Klaviyo, Mailchimp, HubSpot, ActiveCampaign, Shopify Email and Constant Contact, among others — and we are certified in GoHighLevel. If the platform itself is genuinely holding the programme back, we will show you the numbers before suggesting a move.

That is where email automation takes over — the welcome series, the post-purchase follow-up and the win-back run by themselves, on the same list and the same segments the campaigns are built on.

Yes. An LGBTQIA+ psychotherapy practice grew total revenue 160% year over year, and a multi-location tea brand opened two new stores in two years.

Disclaimer: We are marketers, not lawyers. Every campaign we build carries consent tracking and a working unsubscribe, but we recommend confirming that how you collect, store and mail your list meets CAN-SPAM, GDPR and any rules specific to your industry.

Turn Your List Into A Channel.

Free 20 Minute Consultation with Loren
Loren Ross, founder of LRoss Marketing Consulting