One client opening for Q4 2026 — work directly with Loren. Book a call .

A solo law practice that keeps marketing while the attorney is in court

Marketing That Runs While You’re In Court.

Marketing for solo attorneys, built to run while you are in a hearing, with a client, or asleep — because the person doing the marketing is also the person billing the hours.

Free 20 Minute Consultation with Loren

You Are The Firm. The Marketing Can’t Need You.

• Every system built to keep running on the weeks you cannot touch it
• Work directly with Loren — 10+ years, never a junior associate
• No contracts — month-to-month, because results should keep you here

A Couple Of Founders We’ve Helped

Dr. Sharon Dickerson
Founder — Denver Holistic Dentistry
Mark Sawicki
Founder — Sawicki Law & Bye Lemon
Isaac Archuleta
Founder — iAmClinic & iAmCouncil
Lance Wood
Founder — Military Trial Defenders
Michelle Novello
Founder — Ink B Gone & Age B Gone
Kate Harline
Founder — Therapy Collective
Oliver Glozik
Founder — Harmonica Ayahuasca Retreat
Dr. Alexandria Kurtz
Founder — Meah Modern Psychiatry
Maira Holzmann
Founder — Somatic Therapy Partners
Nathaniel Gilbert
Founder — Law Offices Of Nathaniel Gilbert
Dr. Sharon Dickerson
Founder — Denver Holistic Dentistry
Mark Sawicki
Founder — Sawicki Law & Bye Lemon
Isaac Archuleta
Founder — iAmClinic & iAmCouncil
Lance Wood
Founder — Military Trial Defenders
Michelle Novello
Founder — Ink B Gone & Age B Gone
Kate Harline
Founder — Therapy Collective
Oliver Glozik
Founder — Harmonica Ayahuasca Retreat
Dr. Alexandria Kurtz
Founder — Meah Modern Psychiatry
Maira Holzmann
Founder — Somatic Therapy Partners
Nathaniel Gilbert
Founder — Law Offices Of Nathaniel Gilbert

The Call Came In At 4pm. You Were In Court Until Six.

A solo practice loses cases it never hears about. Someone calls during a hearing, gets voicemail, and calls the next firm on the list before you are out of the building.

Solo marketing rarely fails on strategy. It fails because every piece of it needs the one person who is also billing the hours — and the week it gets busy is the week all of it stops.

That’s where we come in.

Free 20 Minute Consultation with Loren
Intake answering a caller during a hearing so nobody reaches voicemail

How It Works — The Method

Attract → Convert → Systemize

The same three-part path from owner-dependent to owner-optional, applied to a practice where the owner is also the intake desk, the biller and the marketer.

1. Attract

Be found without writing every week

A small set of pages that earn their rankings and stay accurate for years, plus the local listings that decide who shows up for your county — not a content calendar you will abandon in March.

2. Convert

Answer while you are in the hearing

Instant reply, call handling and an intake form that qualifies before you ever see it, so the person who called at 4pm still hears back at 4:01.

3. Systemize

A practice that runs a week without you

Documented systems, a dashboard you can read between hearings, and follow-up that keeps working through a trial week. Nothing waits for you to have a free evening.

What’s Included

  • Practice Area Pages That Stay Accurate — A small set of pages built to rank for the matters you actually take, written once and made to hold up for years instead of needing a weekly post.
  • Intake That Answers Without You — Instant reply, call handling and a qualifying form, so a caller who reaches you mid-hearing still gets a response in the first minute.
  • Follow-Up Through A Trial Week — Automated sequences that keep a prospective client warm while you are unavailable, and stop the moment they book.
  • Tracking You Can Read In Five Minutes — Verified end to end, so you know which matters came from where without opening a single report. No guessing at what is working.
  • Monthly Strategy Calls With Loren — Never a junior associate. We look at what came in, what you could not take, and what to change next — in one call a month, not a standing meeting.

A Couple Of Certifications

Google Analytics Advanced UserAdvanced tools to drive sales
CXL Digital Psychology & Behavioral DesignConsumer psychology program
CXL Applied NeuromarketingApplied consumer neuroscience
Google Ads Certified5 areas of Google advertising
Semrush Agency PartnerCurrent certified agency partner
Semrush Certified6+ areas of search marketing
Meta / Facebook Ads CertifiedCertified digital marketing associate
HubSpot Inbound MarketingInbound marketing certified
marketing automation CRM CertifiedCRM & automation certified
marketing automation University CertifiedGo High Level University
Google Analytics Advanced UserAdvanced tools to drive sales
CXL Digital Psychology & Behavioral DesignConsumer psychology program
CXL Applied NeuromarketingApplied consumer neuroscience
Google Ads Certified5 areas of Google advertising
Semrush Agency PartnerCurrent certified agency partner
Semrush Certified6+ areas of search marketing
Meta / Facebook Ads CertifiedCertified digital marketing associate
HubSpot Inbound MarketingInbound marketing certified
marketing automation CRM CertifiedCRM & automation certified
marketing automation University CertifiedGo High Level University

Transformation: Before → After

Before — owner-dependent
After — owner-optional
A call during a hearing becomes a voicemail.
Every caller hears back inside the first minute.
Marketing stops the week the trial starts.
The systems run through your busiest week.
You cannot say where last month’s matters came from.
One dashboard shows the source of every matter.
You are intake, billing and marketing at once.
Only the billing still needs you.

LRMC vs. A Traditional Agency

LRMCWHAT YOU GET
A traditional agency
LRMC
WORK 1:1 WITH AN EXPERTYes — always Loren
A TRADITIONAL AGENCY
WORK 1:1 WITH AN EXPERTUsually a junior associate
LRMC
SOLO PRACTICE EXPERIENCEBuilt for firms where the owner is the only attorney
A TRADITIONAL AGENCY
SOLO PRACTICE EXPERIENCEPlans written for firms with a marketing coordinator
LRMC
WHAT IT ASKS OF YOUOne call a month, and approvals
A TRADITIONAL AGENCY
WHAT IT ASKS OF YOUA weekly content calendar you have to feed
LRMC
WHAT WE COUNTSigned matters
A TRADITIONAL AGENCY
WHAT WE COUNTClicks and impressions
LRMC
MONTHLY STRATEGY CALLSIncluded
A TRADITIONAL AGENCY
MONTHLY STRATEGY CALLSUsually lacks insight
LRMC
CONTRACTNo long-term contract
A TRADITIONAL AGENCY
CONTRACTLocked in 6–12 months

Stop Guessing. Start Growing.

  • We Build Systems, Not Content Calendars — Solo and small firms across criminal defense, consumer protection and family law. One consumer protection attorney signed a first client 19 days after launch, and a business law firm reached 400% more new clients on the back of 1,788% more qualified leads. Not a plan that quietly assumes you have staff.
  • We Report On Signed Matters—Not Traffic — Every matter traced back to where it came from. You will know what we are doing, when, and exactly why—no black boxes.
  • No Contracts. Period. — We don’t lock you in because we don’t need to. Results keep our clients around—not fine print. If we’re not delivering, you can walk away anytime.

Your Solo Practice Roadmap

  • 1. Discovery & Strategy Call — The matters you want more of, the ones you turn away, what an hour of your time is worth, and how much of it you can realistically give to this.
  • 2. Intake & Visibility Audit — What happens to a call you miss, how fast anyone hears back, which pages rank today, and what your listings say about the counties you practice in.
  • 3. Build Plan — The pages worth writing, the listings worth fixing and the automations worth building, in the order that gets a signed matter soonest — with the copy written for you.
  • 4. Build, Launch & Verify — Pages published, listings corrected, intake and follow-up connected, and call tracking configured and tested before anyone reports a number.
  • 5. Optimize & Grow — Monthly strategy calls with Loren where we read the numbers together and decide what to add, what to rewrite and what to switch off.

Who We Can Help

Our solo law firm marketing is built for attorneys who are:

  • Missing calls during hearings and never hearing back
  • Too busy billing to keep up a publishing schedule
  • Paying for a website nobody can say produces matters
  • Turning away work that does not fit while the right cases go elsewhere
  • Ready to have the practice keep running through a trial week

If you want a practice that keeps marketing while you are in court, we’re here to help.

What It’s Like To Work With Loren

“
Loren gets long lasting results. He doesn’t make bold, empty promises that you sometimes see in this space. He just delivers solid, impactful results. I have used him and referred him a number of times. He drastically increased the traffic to my site.
Matt KriegerGoogle review

FAQs: Solo Law Firm Marketing

Usually more than it is for a big firm. A solo does not need volume — a handful of the right matters changes the year, and that is a far smaller target than an agency plan assumes. It is the same thinking behind our small law firm marketing, sized down further.

No. We build a small set of pages that stay accurate for years rather than a publishing schedule you will drop in March. If content ever makes sense for your practice area, we write it and you approve it — you are never the one filling a calendar.

It gets answered anyway. Instant reply, call handling and a qualifying form mean the caller hears something in the first minute instead of reaching voicemail. We verify the whole path with call tracking so you can see which missed calls still became signed matters.

That is the point. The follow-up runs on marketing automation, so the work a receptionist or a marketing coordinator would do happens on its own. Most solos we work with add staff later, not first. If you outgrow yourself, the next step is small law firm marketing.

Less than the matters you are currently missing, in most cases. There is no long-term contract, so you find out in the first quarter and leave if it is not producing. Before adding any traffic we look at where your inquiries go today — capturing the call, routing it and tagging it properly is usually worth more than anything new we could send you.

Yes. A consumer protection attorney signed their first client 19 days after launch, and a military defense firm’s intake produced an average of 47 qualified leads a month.

Disclaimer: We are marketers, not attorneys. We build to standard advertising and consent practices, but we recommend confirming any claim, case result or client testimonial against your state bar’s advertising rules.

Keep Billing. We’ll Keep The Pipeline Full.

Free 20 Minute Consultation with Loren
Loren Ross, founder of LRoss Marketing Consulting